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Cause-Related Marketing formatIsbn:Softcover - 9783838665115 -- Endogamy and Multivariate Distances

SKU 56942754327
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-- Endogamy and Multivariate Distances in the Canary Islands / SCHWIDETZKY

Hilpoltstein

welche im Folgenden die Hauptdialogpartner Sokrates sind

Im Abschnitt "Nachgefragt" haben alte Menschen und Praktiker die Möglichkeit erhalten

Cause-Related Marketing formatIsbn:Softcover - 9783838665115 -- Endogamy and Multivariate DistancesInhaltsangabe: Abstract: Cause related marketing (CRM) has become a widely discussed topic as well as an increasingly important marketing technique. In this paper, the subject is analysed not from the usual perspective of companies, but from the charities? point of view, focusing on the example of British cancer charities. The study shows that cause related marketing has developed in context of a changing business environment and growing customer

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